The tablet wall problem
One rail, whatever the order came in on.
Aggregator orders, your own website, phone orders and walk up collection all become tickets on the same pass, tagged by brand and by channel, timed against the promise that channel made.
Intake
Every channel into one ticket rail
Orders arrive from aggregator platforms and your own channels into the same order record, so the kitchen works one queue in true sequence. Nobody is comparing three tablets to work out which order came first, and no order is missed because a tablet went to sleep.
Brands
Several menus without several systems
Each brand keeps its own menu, pricing, packaging and dispatch standard while sharing your stock, your recipes and your kitchen. A shared sub recipe used by three brands is costed once and consumed correctly by all of them, which is the only way multi brand food cost stays meaningful.
Timing
Cook time, pack time, wait time, split apart
Dispatch delay is usually blamed on the kitchen when it is often packing or a rider who has not arrived. Dearrasa times cooking, packing and rider handover separately per brand and per channel, so you are fixing the stage that is actually slow.
Capacity
Knowing when to throttle
When the rail is beyond what the line can hold, you can see it in one glance rather than discovering it through late orders. That is the moment to pause a channel or extend a prep time, deliberately, instead of accepting a wave of bad ratings.
